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Sufficiency Economy Philosopy

King Bhumibol (Rama IX) is renowned for guiding development by articulating three principles - Moderation, Reasonableness, and Self-Immunity - applied in practice under two essential conditions - Knowledge and Ethics.

Refined

Reflecting the principle of Moderation that encourages individuals and communities to live within their means. This 'Middle Path' approach ensures that actions related to production and resource utilization are both balanced, and sustainable long-term.

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Rational

Emphasizing decision-making guided by Reasonableness, it calls for careful consideration of long-term impacts before any action is undertaken. Through prudent choices, development becomes intentional, shaping progress with clarity, purpose, and care.

Resilient

The capacity to endure, adapt, and thrive amid changes and uncertainty, requires Self-immunity that focuses on building strength from within. By diversifying risks and preparing for disruption, it builds a resilient system capable of facing challenges and maintains stability.

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Responsible

Recognizing Ethics - morality and compassion - as essential foundations of trust, guides personal conduct, business practices, and governance decisions. By acting respectfully, progress is pursued with consideration given to cultural values and social responsibility.

Regenerative

Knowledge to restore and renew integrates local wisdom with modern science to create solutions that are context-specific, adaptive, and enduring. Through lifelong learning, careful planning, and prudent management, a regenerative approach ensures continuos innovative practices.

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